Key Features of Social Marketing
Social marketing refers to the use of marketing and strategies to promote behaviors, attitudes, practices, and promotions that benefit people socially. Among the features of social marketing are:
1. Behavioral focus
2. Target Audience Segmentation
3. Insight-driven approach
4. Exchange theory
5. Theory-based design
6. Holistic perspective
7. Long-term orientation
8. Support each other
9. Communication
10. Evaluation and monitoring
Overall, social marketing is for the greater social good. Which aims to address social issues and harness the power of marketing strategies. Also improving public health, environmental sustainability and social welfare.
https://earnglobal.co/share/bakarsir
Social marketing refers to the use of marketing and strategies to promote behaviors, attitudes, practices, and promotions that benefit people socially. Among the features of social marketing are:
1. Behavioral focus
2. Target Audience Segmentation
3. Insight-driven approach
4. Exchange theory
5. Theory-based design
6. Holistic perspective
7. Long-term orientation
8. Support each other
9. Communication
10. Evaluation and monitoring
Overall, social marketing is for the greater social good. Which aims to address social issues and harness the power of marketing strategies. Also improving public health, environmental sustainability and social welfare.
https://earnglobal.co/share/bakarsir